CredibilityGREY (1)

Credibility: Sure-fire Ways to Make Your First Business Sale!

  For many years I've held countless sales meetings, offering both tangible and intangible products – and discovered myself that there are some standard principles that make a difference  no matter what your selling is. As the CEO of a growing business, you'll often find yourself in the role of "salesperson-in-chief." Keep these simple things in mind to make those first sale a success. Let’s dig more into it. How about credibility? Did you know that it is  essential for converting contacts into customers.? While you might have the better product or service. However, if you lack credibility, perceived or otherwise, chances are you won't make the sale and your … [Read more...]

Take Your Business to the Next Level

Are You Ready To Take Your Business to the Next Level?

Is your business stuck in a rut? Ready to launch your big idea? Is there a big leap or a bold move that’s been nudging and knocking at your door? Do you feel like you could be doing more to leverage all that you’ve created thus far? Nowadays, doing exactly what you've constantly done will not suffice any longer. Merely take a look at previous motion picture giant Blockbuster. All the brand familiarity and market dominance in the world couldn’t save the company when it lagged behind competitors more responsive to critical changes in the market. Businesses that don't innovate run the risk of falling behind. Again, look at Blockbuster. Instead of watching  more days, … [Read more...]

5 Key Factors

The 5 Key Success Factors Of Business

  Money cannot purchase one of the most vital points you require to promote your business: relationship. How do customer relationships drive your business? It's all about finding people who believe in your products or services And when it comes to tracking these folks down, you have five (5) choices , I've already named one: Traffic.Knowing how much traffic  your website gets helps you validate your website’s content and lets you know how much traffic you need to get to see similar results. Do you know of any other ways to figure out how much traffic a site gets? See Leads. Your website is where the magic happens. … [Read more...]

double bind

RAPID SALES TRAINING 101 – Why Double Binds Don’t Work As Well As You Think They Do And Why Closing Lines Just Don’t Work…

The option of giving someone a double yes statement comes from NLP. The proper term for it is called the double bind.  As an NLP trainer, I teach the importance of giving people the "illusion of choice". Here's 3 examples - Do you see yourself buying PRODUCT A or PRODUCT B? Do you see yourself being a Distributor/Affiliate or a Customer? Do you see yourself buying SERVICE A or SERVICE A + ADD-ON? People can answer one of the choices (which all lead to buying something or joining your business instead of responding NO.) Pretty cool stuff right? But the real reason why it works is because you are ASSUMING, they will buy. That's the key principle, and the foundation … [Read more...]